Pitch: Manage and monetize your social audience.
What is Captiv8?
Captiv8 allows brands and influencers to own, grow, and monetize their social followings. It also offers a platform for brands to connect with influencers to promote their products.
Founders:
Vishal Gurbuxani, Co-Founder
Sunil Verma, Co-Founder
Krishna Subramanian, Co-Founder
Taz Patel, Co-Founder
Siddhi Saraiya, Co-Founder
Meghan O'Holleran, Co-Founder
Team: 9
Funding: Completed Seed Round.
Notable investors include SOMA Capital, Social+Capital Partnership, Social Starts, and Cyan & Scott Banister.
How did you come up with Captiv8?
Vishal: We witnessed the shift from television, to mobile, and now to media social networks, where influence has become democratized and the new billion dollar media companies are being formed.
What market are you competing in?
We are now doing $1.5 trillion dollars of global consumer spend. Our platform affects the buying decisions of consumers. Consumers look to influencers across numerous channels to affect their buying decisions: Instagram, Vine, Snapchat, Facebook, etc.
How was your LAUNCH Incubator experience?
The LAUNCH Incubator experience has been amazing at helping us create new networks of investment opportunity, product feedback, and the team has been an extension of our new family.
Published on July 14, 2015 for the LAUNCH Incubator Class II demo day, Bastille Day.