Pitch: Get paid to wrap your car.What is Wrapify?Wrapify connects brands with drivers to create on-vehicle advertising. Drivers get paid to drive their vehicles wrapped in branded vinyl, and brands see granular data—including total impressions—of driver routes.
Founders:James Heller, CEO (pictured)Phil Chen, CTOTim Flack, VP of Software EngineeringAsh Thorp, Creative DirectorTeam: 12Funding: $700,000Notable investors include Ludlow Ventures, Social+Capital Partnership, Haystack, and The LAUNCH Fund.How did you come up with Wrapify?James: There just wasn't a way to create, manage, and scale advertising on consumer vehicles in a single platform. In addition to the absence of the industry we are creating, crowdsourced advertising, we wanted to find a way to give back to the working class.What market are you competing in?We have positioned ourselves as a player in both outdoor advertising, with the physical presence of ads on our contractor's vehicles, and online advertising, because of the ease and simplicity we provide advertisers with our online tools.How was your LAUNCH Incubator experience?In a word ... UNREAL! The feedback and product centric nature of the incubator truly made a difference to our company. The exposure to the investor and influencer community and the early attention we received made a huge difference in our funding efforts. The synergy and the powerful group of cohort companies also gave us the opportunity to get feedback from some of the best minds in the startup world.
Published on July 14, 2015 for the LAUNCH Incubator Class II demo day, Bastille Day.